Insights
Short, pointed pieces on design, search, and growth. Written to be acted on, not scrolled past.
The articles below are labeled samples that demonstrate the format. Real articles replace them via a single data file.
Strategy5 min read
Most businesses compete by claiming to be better. The ones people remember compete by being unmistakably different. Here’s why distinctiveness is a performance strategy, not a decoration.
LLAMA & CO. ·
SEO6 min read
Rankings aren’t sprinkled on after launch. They come from structure, speed, and content decisions made while the site is being built. A sample look at how we sequence it.
LLAMA & CO. ·
Growth4 min read
Dashboards with forty charts produce meetings, not decisions. A sample argument for choosing the two or three numbers a campaign actually answers to.
LLAMA & CO. ·
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